Case studies about sustainability are now playing a key role in shifting business school teaching away from the concept of shareholder primacy. As the Responsible Business Education Awards demonstrate, they cover an increasingly complex range of topics. Even so, some experts are calling for greater diversity in a teaching tool that, even when focused on sustainability, tends to explore the strategies of white men leading large companies in wealthy economies.
“Colleagues teaching in Latin America, Africa and Asia say it’s hard for students to engage when most cases are still about North American or European companies, particularly since business challenges depend on local and regional contexts,” says Mette Morsing, an award judge and head of the UN’s Principles for Responsible Management Education initiative.
Her view is shared by fellow judge Diane-Laure Arjaliès, associate professor at Canada’s Ivey Business School. “We tend to write case studies through a North American lens,”